BMW 100th Anniversary Celebration
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Though August 20 has been designated by the International Council of BMW Clubs as the official worldwide day to celebrate the 100th birthday of BMW, here in the U.S., the entire month has been declared a time of celebration for BMW MOA members!

As yet another exclusive benefit of BMW MOA membership, any MOA member who buys a new BMW motorcycle during the month of August along with $1,500 worth of accessories will receive a $500 discount on the purchase. This incentive can be stacked on top of any existing BMW purchase incentives already in place. Be sure to look for the special coupon and additional details of this great promotion in the August issue of BMW Owners News.

Even if you don’t buy a bike, all BMW MOA members are eligible for a free gift. Just bring the voucher included in the August issue of BMW Owners News to any BMW dealer during the month of August and BMW will send you a free BMW Easy Tube. It’s just another benefit of membership and available ONLY to BMW MOA members.

Additionally, many BMW Motorrad dealers across the United States will be hosting open houses on August 20, and all BMW MOA members invited to come out and not only see the latest and greatest from BMW, but also enjoy food, refreshments and other 100th anniversary gifts courtesy of your BMW MOA and the International Council of BMW Clubs.

But wait! There’s more! August 26-28, the BMW MOA will be hosting a special Premier Getaway in beautiful Monterey, California, at the luxurious Monterey Tides beachfront hotel located just minutes from Old Fisherman’s Warf, Cannery Row and the Pacific Coast Highway.

Feel the warm sand between your toes as you stroll along the Monterey Tides private beach and watch as the sun sets over the Pacific. Join fellow BMW MOA members and enjoy three wonderful days and two glorious nights celebrating everything BMW.

Included with this Premier Getaway will be a Friday night Beach Party featuring a barbecue and bonfire, as well as a formal dinner on Saturday evening. BMW Brand Ambassador Shawn Thomas will not only be leading two rides in the area he calls home, but will also be making a special presentation Saturday night. If all that isn’t enough to get you there, maybe the more than $50 in special BMW 100th Anniversary items to be given to all attending and a special commemorative Polo shirt will! To reserve your spot at the party, visit and click on the Events link.

The BMW MOA Getaway in Monterey is one of the many events celebrating BMW taking place in the Monterey area along with those hosted by the BMW Car Club of America. For a complete listing of those events, visit

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