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Thread: New MOA Logo

  1. #16
    rabid reader dbrick's Avatar
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    Quote Originally Posted by Greenwald View Post
    I would have preferred the BMW roundel in the center of the letter 'O'
    Of course, Kevin, that would be better.

    However, not having a seat at the "inner circle of trust" table that designed it, not privy to reasons why that did not or could not happen. Pity.
    It couldn't happen because BMW can, legally, control others' use of the Roundel. Putting the Roundel in an MOA logo other than in the constricted and controlled form shown in the other MOA logo at the bottom right of the page would violate BMW's rules. While I'm a recovering attorney, and understand the legal reasons behind the company's behavior in this area, I think it's shortsighted and wrong.

    As you say, we're not on that committee.
    David Brick
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    2007 R1200R

  2. #17
    Still Wondering mika's Avatar
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    Quote Originally Posted by martinPH View Post
    I meant they snuck it on to the home page, with out saying anything.
    We knew a new logo was coming.
    I expected a big announcement.
    I know, my comment was aimed at a more general point. I suspect the big announcement you are looking for will be in the April edition of ON.
    Pass the mustard and UP THE REVOLUTION!

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  3. #18
    Dum vivimus vivamus ted's Avatar
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    I prefer the one on the top corner of this page (aka, the old one minus the "BMW").
    Ted
    "A good stick is a good reason"
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    Moto Pages

  4. #19
    On the road again! R80RTJohnny's Avatar
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    As for trying to convey our "brand" image it just does not cut it for me. Would I buy a sticker and proudly display on the bike. Sadly, no. Being so close to April 1st I hope this is an April Fools Joke.
    2008 R12RT (Blue)
    1986 R80RT (Silver)

    Member of the Loonie-Tics. MOA 292.

  5. #20
    Thick As A Brick r184's Avatar
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    While the logo looks nice, there is nothing there to associate it with BMW or Motorcycles in general. Could be a logo for left handed widgets as far as I'm concerned. Just doesn't "sing".

  6. #21
    Registered User Scott C's Avatar
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    Quote Originally Posted by MCMXCIVRS View Post
    I like the styling, but am also disappointed with the corporate policy preventing the logo from reflecting the fact that it is for a BMW club. In itself, this logo does not really convey what it represents. For someone unfamiliar with the BMWMOA, there is nothing in this logo to show what it's for.
    And if it was Harley, they would make the logo 2-3 times that size just to make sure there was more than enough "visible brand recognition" so that everyone would for sure know what its for.

  7. #22
    Prefers to play martinph's Avatar
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    The whole thing!
    Attached Images Attached Images
    Martin. BMW MOA Ambassador.17748
    BMW MOA Charter, Life member.
    Valley BMW Riders. British Columbia.

  8. #23
    Lost again Texpaul's Avatar
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    As for how 'international' we are, while I'm aware that there are overseas memberships/subscriptions, are not licensed clubs within the MOA restricted to the USA, Canada and Mexico?
    MOA clubs are not "licensed" they are chartered. Clubs from anywhere in the world are welcome to charter with the MOA, and they do. MOA and the RA are the two United States BMW motorcycle umbrella clubs, with BMW CCA representing the BMW cars. Mexico and Canada each have their own umbrella BMW organizations.
    Paul Mulhern
    MOA# 56330
    '05 1200GS Big Blue

  9. #24
    Benchwrenching PGlaves's Avatar
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    I like it.

    But it doesn't matter whether I do or don't.

    It is what it is, and doesn't effect my bikes, my riding, or the content of the articles I read in the magazine. Or how much fun I do or don't have at a rally.
    Paul Glaves - "Big Bend", Texas U.S.A
    "The greatest challenge to any thinker is stating the problem in a way that will allow a solution." - Bertrand Russell
    http://www.bigbend.net/users/glaves

  10. #25
    Registered User greenwald's Avatar
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    Smile

    Quote Originally Posted by martinPH View Post
    The whole thing!
    Shown this way gives a new perspective.. and a more clearly conveyed identity.

    Should always be displayed as such - then, it's cool.
    Kevin Greenwald - Touring Tips Editor
    Nationally Certified Law Enforcement Motor Officer (Ret.) / IBA Member #34281
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  11. #26
    Registered User greenwald's Avatar
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    Question

    Quote Originally Posted by Texpaul View Post
    MOA clubs are not "licensed" they are chartered. Clubs from anywhere in the world are welcome to charter with the MOA, and they do. MOA and the RA are the two United States BMW motorcycle umbrella clubs, with BMW CCA representing the BMW cars. Mexico and Canada each have their own umbrella BMW organizations.
    No offense intended, but that's as clear as mud.

    So, Canada and Mexico are part of the MOA but at the same time, their own separate entity?

    ???
    Kevin Greenwald - Touring Tips Editor
    Nationally Certified Law Enforcement Motor Officer (Ret.) / IBA Member #34281
    MSF RiderCoach # 121656 (BRC,SBRC,IS,IME,SMARTrainer)
    Motorcycle/Driving Instructor - ROAD AMERICA Race Track

  12. #27
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    Quote Originally Posted by PGlaves View Post
    I like it.

    But it doesn't matter whether I do or don't.

    It is what it is, and doesn't effect my bikes, my riding, or the content of the articles I read in the magazine. Or how much fun I do or don't have at a rally.
    I agree-except I don't like it. Send me one & I'll stick on a toolbox with the other junk . As to this "charter thing", is that like in the old days when the "King" decided the rules ?

  13. #28
    Unfunded content provider tommcgee's Avatar
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    I don't sport anybody's logo if I can help it. Who wants to feel like Nascar without the sponsorship money to go with it?
    Salty Fog Rally 2007, 2009, 2011, 2012, AND LOOKING FORWARD TO 2014!

    -Tom (KA1TOX)

  14. #29
    Lost again Texpaul's Avatar
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    No offense intended, but that's as clear as mud.

    So, Canada and Mexico are part of the MOA but at the same time, their own separate entity?
    Sorry for the confusion.

    No, each country has it's own national (or unbrella) BMW club that all the local BMW clubs in that country belong to. So the U.S., Canada and Mexico each have these national BMW organizations, like the MOA and the RA in the U.S., that the local BMW clubs join.

    An individual local club may join the national organization of another country (i.e. a Canadian club joining the MOA) but from BMW's perspecitive (offical purposes) they "belong" to the national organization for thier country of origin.

    Hope that clarifies matters.
    Paul Mulhern
    MOA# 56330
    '05 1200GS Big Blue

  15. #30
    Rally Rat Sue's Avatar
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    Please take a minute to read the April President's column. It goes into the details of how we arrived at this design.

    We cannot use the roundel in any way except the explicit format below:
    Attached Images Attached Images
    Sue Rihn #43753
    BMW MOA Director - Ambassador
    Sometimes it's the bend in the road that makes life worth the ride.

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